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Digital Commandments for Physical Stores and Spaces

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In the transformations that technology has brought to the market place, on one hand lies the inexorable rise of eCommerce and on the other lies the physical spaces, fighting and innovating to stay relevant.

The digi-dominated trends are seeing a slight change of track, what with eCommerce titans Pepperfry.com in India and Amazon.com in Seattle opening physical stores to showcase their wares. This is the start of something significant. And that should tell us something.

Nag and Sharath's presentation, Digital Commandments for Physical Stores and Spaces takes us through examples of how one can borrow and adapt digital ideas from online businesses to enhance physical spaces - read bank branches, amusement parks, hotels, brick and mortar retailers and the similar. This talk is based on the extensive work that ThoughWorks has carried out for both types of businesses from around the world.

Nagarjun Kandukuru

Nagarjun Kandukuru

VP - Global South Strategy

I’m responsible for ThoughtWorks' success in the emerging markets of India, China, Africa and América Latina. My job is to work out how to use the ever-changing technology environment to deliver long-term competitive advantage to our global clients as well as ThoughtWorks.

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Sharath Satish

Sharath Satish

Technologist, ThoughtWorks India

Sharath has experience in the creation of large-scale distributed applications and the integration of disparate systems. He was worked across several domains and technology stacks. He is comfortable talking about everything from infrastructure to user interfaces.

He joined ThoughtWorks at the beginning of 2014 and has been working with clients in the Travel and Retail domains, helping them extend their DevOps capability and modernize their web architecture by transitioning to latest technologies. He has also been involved in envisioning and developing omni-channel digital platforms to improve customer engagement and experience.

Sharath has been focusing on work that involves building digital platforms that follow a micro-services architecture, either greenfield or re-engineering large monoliths incrementally.

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