Published : Oct 22, 2012
NOT ON THE CURRENT EDITION
This blip is not on the current edition of the Radar. If it was on one of the last few editions, it is likely that it is still relevant. If the blip is older, it might no longer be relevant and our assessment might be different today. Unfortunately, we simply don't have the bandwidth to continuously review blips from previous editions of the Radar. Understand more
Assess Worth exploring with the goal of understanding how it will affect your enterprise.
There are a couple of usability testing tools that match our preferred ‘guerrilla’ approach. Eye-tracking has long been a useful technique when designing compelling user interfaces, however the equipment and software associated with it is expensive and typically requires the use of specialist firms. Crazy Egg is a cheaper, software-only solution that produces heat maps based on mouse movement. This movement has a strong correlation with gaze, and can be used as a reasonable approximation. Silverback captures not only the screen during a test, but also records the face and voice of the user. This can be invaluable in sharing rich test experiences with the wider development team.