Shop Direct exists to make good things easily accessible to more people. Very.co.uk, one of their fastest growing brands, wanted to launch a new mobile app ahead of the holiday season to provide an easier, more engaging user experience.
Shopping for a new outfit for a birthday party, but on a budget? Not a problem. Being known for their unique financial services products offering and giving customers flexible ways to pay, they wanted to create an end-to-end customer journey, from product discovery to having the ability to purchase any item.
With only 6 months left to bring this vision to life, they chose ThoughtWorks to be their technology and experience design partner.