This talk explores new ways of framing the work do in order to create effective software products. A super-pragmatic model of thinking and doing that promises to bring together technologists, designers and business folks alike, across the entire software delivery lifecycle will be discussed.
Pragmatic Product Strategy: Integrating Strategy & Execution using the Double Diamond
I'm an experience designer and product strategist who has led teams to design and build mobile applications and services over the last decade. I've worked for some of the largest brands in Australia and the world in many domains including financial services, telecommunications and retail.