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In the Field Marketer Europe (Lead) role, you will be the commercial engine driving marketing’s impact across our European sales environments. This is a role for a fast-thinking marketer who loathes fluff, challenges the status quo and thrives on execution. You won't just sit in strategy meetings; you will actively architect and run high-impact, localized initiatives that accelerate the middle- and bottom-of-funnel pipeline.

You bridge the gap between deep business acumen and execution, partnering as a peer with local sales teams, challenging the status quo, and turning global campaigns into localized revenue drivers.If you have a strong background in industry or partner marketing, operate as an autonomous self-starter, and prefer building and executing over merely creating presentations, this role is built for you.

Responsibilities:

Event Management : 

• End to end management of events (including webinars) that target the European region, in line with global campaigns, creating a localized experience that resonates with the regional market.

Regional Campaign Implementation: 

• Work with our local subject matter experts to develop and write tailored content to support your demand generation campaigns or create client stories
• Collaborate with the global campaign center team to localize and execute global marketing campaigns effectively within your region.

Sales Enablement:

• Act as a strategic commercial partner to regional sales leaders, utilizing account-based marketing (ABM) to accelerate deal velocity, maximize contract value, and expand buyer personas within key accounts.
• Contribute towards commercial conversations that lead to strategic marketing decisions and collaborate with the market director to implement

Performance Tracking and Reporting:

• Demonstrate strong financial and commercial acumen by directly aligning field marketing budgets and regional strategies to pipeline generation, win-rates, and regional revenue targets.

Account Based Marketing:

• Implement and manage account-based and deal-based marketing programs to target key accounts in the region, working closely with sales to personalize approaches to these high-value potential customers.

Partner Marketing:

• Collaborate with strategic partners in the region to co-develop and execute joint marketing activities such as webinars, case studies or content pieces to help you achieve your marketing objectives

What you should bring to the role:

• Excellent verbal and written communication 
• Proven experience navigating long, complex enterprise sales cycles and marketing highly technical digital transformation or consulting services to C-suite and multi-stakeholder buying committees
• 8+ years B2B marketing experience (including in person and online events)
• Results driven and resilient 
• You work well in a team environment and autonomously
• You have fantastic project management skills and can work across multiple campaigns
• You thrive in an unstructured environment
• Travelling for events is exciting for you