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From analog to AI: Embracing human-centered AI strategy

Podcast host Barton Friedland and Jonne Heikkinen | Podcast guest David Sax
September 04, 2023 | 39 min 28 sec

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Brief summary

As AI continues to shape our world, more and more business leaders are faced with the challenge of integrating this technology while prioritizing human needs. Award-winning writer and keynote speaker, David Sax, joins us to shed light on the pressing questions business leaders must ask themselves when crafting an AI strategy that serves the needs of both the organization and its customers

Episode highlights


  • Is it cheaper, perhaps to just replace that individual with a couple lines of code? Absolutely. Could you scale it and be more effective in a sense by doing that? Sure, but at what cost would it come to the humans you're serving? These are the bigger questions that need to be addressed.


  • In reality, we don't know what the future holds. We don't know what tomorrow holds.


  • At the end of the day, the AI is not there to serve the needs of the AI, or the technology is not there to serve the needs of the technology. It could very easily do that, and many things are built around that. It needs to serve the needs of humans. What are the needs of humans? The needs of humans are not fundamentally different than they were a thousand years ago.


  • I think the most important thing that I learned, and I hope many of us learned, of the past couple of years is the tremendous need and benefit of critical thinking around the implementation of digital technology, especially as a replacement for aspects of our analog lives.


  • What are people's tastes going to be like in 10, 15 years? What are the social dynamics? It's hard, if not impossible to predict that.


  • How do you map out a portfolio of decisions where you can really leverage AI augmentation to make those decisions better, where you can enhance the human capabilities rather than figuring out the replacement approach?I think that's really an effective way of approaching what is the potential for AI around organizations. 


  • Regardless of what technology is coming around, we still have the same needs. I think this is something that, to bring it back, that we can't lose sight of. That we could have the most advanced technology and the most flying cars, but the problems that we're going to have to deal with, the things they're going to give us the greatest joy, the greatest challenges we have, whether it's a company, whether it's as a society, whether it's as individuals are going to be those things that are still fundamentally human and we can't get around them. We can't invent our way out of these problems.



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