‘People powered pizza is our fuel to deliver great digital innovation for our customers’.
Domino’s Pizza Enterprises Limited aims to service their customer wherever they want to be, physically or digitally, providing a familiar experience across mediums. While the three key steps of ordering, making, and delivering pizza, haven't changed, Domino's is using technology to enhance customer experience across the board. In this presentation, Domino's Pizza Enterprises Limited Chief Digital Officer, Michael Gillespie, showcases how Domino's is leading the way through recent innovations like 'Pizza Mogul' and 'GPS Driver Tracker'.
When it comes to digital innovation, Domino’s has a track record of being first to market. A strong focus on their people, process and R&D has allowed them to stand out from the crowd, as well as achieving wins at the operational level.
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