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Published : Apr 02, 2025
NOT ON THE CURRENT EDITION
This blip is not on the current edition of the Radar. If it was on one of the last few editions, it is likely that it is still relevant. If the blip is older, it might no longer be relevant and our assessment might be different today. Unfortunately, we simply don't have the bandwidth to continuously review blips from previous editions of the Radar. Understand more
Apr 2025
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ABsmartly is an advanced A/B testing and experimentation platform designed for rapid, trustworthy decision-making. Its standout feature is the Group Sequential Testing (GST) engine, which accelerates test results by up to 80% compared to traditional A/B testing tools. The platform offers real-time reporting, deep data segmentation and seamless full-stack integration through an API-first approach, supporting experiments across web, mobile, microservices and ML models.

ABsmartly addresses key challenges in scalable, data-driven experimentation by enabling faster iteration and more agile product development. Its zero-lag execution, deep segmentation capabilities and support for multi-platform experiments make it particularly valuable for organizations looking to scale their experimentation culture and prioritize data-backed innovation. By significantly reducing test cycles and automating result analysis, ABsmartly helped us optimize features and user experiences more efficiently than traditional A/B testing platforms.

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