Xcode Cloud is a CI/CD tool that is built into Xcode and used to build, test and deploy Apple apps. It provides an integrated experience with familiar tools for Apple developers like Xcode, App Store Connect and TestFlight. Based on our team's experience, it does a good job of simplifying the pipeline configuration and provisioning profiles and certificates. This tool is quite fresh and most of our mobile development teams are still using the more mature Bitrise. Still, we think it's worth assessing and tracking its progress.