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A better business case for accessibility

This article will attempt to show that many of the considerations around accessibility stack-up to simply be just good business

No Tree-Hugging or Empty Threats!

When Tim Berners Lee set out his vision for the web, it was a vision with accessibility at it core. Tim's vision understood that the real Power of the web would come through its universality.

"If your site doesn't adhere to basic accessibility guidelines you could get yourself into legal trouble..."

In our experience, this kind of posturing seldom gains traction within the harsh reality of project situations. As is so often the case, the law accommodates plenty of wiggle room. So long as organizations can show "best endeavours" in trying to improve accessibility - the chances of serious litigation is limited. More often than not, a few shallow meetings that simply pay lip-service to tackling accessibility issues are enough to avoid a sticky legal situation.

Instead of taking the high moral ground of highlighting legal obligation, this article will attempt to show that many of the considerations around accessibility stack-up to simply be just good business.

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