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About the Webinar | September 17

Working Backwards - Leading organisations achieve growth by marrying customer-obsession with a modern technology strategy. In this upcoming webinar, we’ve partnered with AWS to bring you exclusive insights from one of the world’s most innovative companies, Amazon.

Enterprise leaders know they need a cloud strategy but very few know where to start. Start with a business unit? An application? An independent innovation lab? For leading organisations like Amazon, you start by working backwards from your customer. This requires bringing business and technology stakeholders together. 


During this webinar, we’ll introduce the innovation principles that have made Amazon so successful and share ThoughtWorks’ insights and best practices that have helped some of Australia’s most successful organisations enable their innovation journey. 

Presentation Slides

View Rob's slides here
View Nic's slides here

Meet your speakers

Rob Findlay

Rob Findlay

BDM Digital Innovation, Australia & New Zealand, AWS


Rob is a Digital Innovation lead for the Australia and New Zealand market. Prior to joining AWS Rob was an MD at Accenture Digital, and held senior

innovation, design and customer experience roles at NAB, OCBC Bank, DBS Bank, RIM, and various digital agencies in Australia and Europe. Rob is deeply passionate about the role design and technology plays in helping customers to innovate and transform. AWS customers can now combine the power of our technology platforms, with deep customer understanding and compelling design outcomes to drive their business forward.

Nic Smythe

Nic Smythe

General Manager, Nearshore Delivery, ThoughtWorks Australia


Nic has been with ThoughtWorks since 2013, specialising in product management, user experience, digital innovation, and strategy. He has over 20 years’ experience in digital and technology, including with some of Australia's biggest media organisations. Nic is currently General Manager of Nearshore Delivery, developing and supporting new delivery engagements for ThoughtWorks Australia. As part of the Australian Leadership Team, he shares responsibility for the strategic direction, operation and impact of ThoughtWorks Australia.

Wayne Te Paa

Wayne Te Paa

Portfolio Director, ThoughtWorks Australia


Wayne started his career as a developer and has gone on to run sales territories and countries for global NYSE and FTSE-listed organisations. Wayne’s passion is strategic sales and is currently heading up ThoughtWorks Australia’s Strategic Client Portfolio. As a Strategic Sales Leader, Wayne leads a group of Client Principals and supports them and their account leadership teams to create and execute ambitious account strategies with their clients.