Kaplen started small, like most startups, by providing automatic credit card true-up and related financial services to local merchants. Their service allowed businesses to reduce revenue loss due to bank, credit card or service errors. Two years later, they set their sights on the biggest market in Brazil: São Paulo.
In order to achieve this goal, they determined their growth plan for the next two years. CTO, Diego Lima, saw an opportunity to change the game. Their current mission is to increase their processing capability from one million transactions to 50 million - in just 18 months.
Needing to scale so quickly, Kaplen looked to Thoughtworks to help them identify risks and define the right approach. They held an intense three-day inception with all three founders revisiting business goals, blockers, plans and products.