Simon & Schuster, Inc. (S&S) is a leading global English language publisher. Based in New York, the company publishes and distributes in printed, digital, and audio formats worldwide. When S&S needed to revamp its original website to add rich content and social networking capabilities, they faced tradeoffs familiar to many businesses today. Should they make enhancements based on the existing platform, or could they afford to move to an entirely new and more flexible architecture? A new architecture looked desirable, yet could they manage the additional complexity? And how could they get all the new features required to market their books in today’s world, yet remain within budget?

With our help, Simon & Schuster quickly and cost-effectively transitioned the existing website into a future-ready online presence for its authors and readers. User-centered design techniques and distributed agile processes allowed this business critical and technically challenging project to be delivered by a combined onshore/offshore team. The collaborative effort, in a span of just five months, transformed S&S’ decade-old US website into a content-rich, intuitive, interactive online community.

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