A flexible online insurance portal

Swann, Australia's largest niche insurer and a leading provider of personal insurance products, may be small but thinks big. When executives saw growth in its major insurance market – motorcycles – peaking, they didn’t settle for half-measures or baby steps. They looked at the one market and it was clear where they could generate additional growth – target renewal rates, draw customers from competitors. Swann didn’t stop there.

The more they looked at it, the more they came to believe that not only could they keep growing in their leading market, but with the right approach, the money and time they would invest could be used to open up completely new markets to them. They quickly outlined a vision to create an online insurance portal; completely new in their market, but Swann calculated it would be a hit with consumers accustomed to shopping for everything else in their PJs. What, no paper? No phone calls? The more Swann looked at the idea, the more they saw how big this could be, if they could do it fast. But Swann relied on complex mainframe systems and business processes with manual steps and lots of paper. They turned for help to a trusted technology partner, ThoughtWorks.

ThoughtWorks in less than eight months built and deployed the online insurance portal – while launching four brand new insurance products at the same time. The new system not only gives Swann the industry’s first online site with real-time quotes and sales, it gives the firm a stunning efficiency lead over competitors who still must struggle with lengthy manual steps to open a new policy.

“ThoughtWorks came through for us again. Their people and methods clicked right away with our get-it-done attitude. They jumpstarted our five- year strategy with a new online channel and new products within eight months. We know from experience the work is of the highest quality and our staff will be able to support it effectively.”

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